Intel launched the Ultrabook, a super thin and sleek notebook that boosted superb performances in
responsiveness, connectivity, data protection and battery life. Leehom, a multi-talented artist, was the
perfect spokesperson to showcase the all-around performances of the Ultrabook.
The idea for the short ﬁlm was to have Leehom enter a futuristic space and become the Ultrabook
personiﬁed, highlighting the great performances of the Ultrabook through ﬁve different scenarios. He
played on a piano shaped by streaming lights of energy for hours on end, reacted swiftly to a fencer’s
lunge, traveled light and easy on metallic waves, connected from point to point in an instant and
warded off a powerful cloaked intruder attempting to steal his data.
The rather abstract ﬁlm was a great opportunity for us to build everything up from scratch, be it the
the environment, the streaming lights or the different elements. The sound design was just as
important in setting the mood and pace.
Intel 最新產品Ultrabook，邀請王力宏擔任年度代言; 化身為Ultrabook以一段完美的演出來展現所 具備的長效電力/ 智慧反應/ 輕薄設計/ 智慧連接技術與防盜技術的五大特性。
影像配樂上，JL DESIGN邀來世界當紅的愛爾蘭音樂製作公司Echolab設計聲音配樂，打造出深具電子魅力的Intel Ultrabook世界觀。