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Intel Reader Launch Spot – Intel

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  • Educational video that explains how the device helps a full range of people with seeing difficulties - from dyslexia to blindness - to scan copy and play it back audibly or in large text.
  • Creative Director: Daniel T Wood
    DP/Animation/Post: Jared Eberhardt
    Account Director: Kelly Rose
    Agency: PMSI
  • Supporting Program Assets
  • Identity, collateral, packaging and photography efforts…
    Creative Director: Mark McCarthy
    Designer: Cindy Barnhouse, Dennis VanDyke, Jenn Rouse, Kim Ponto