Michael Conti's profile

Inner Space Caverns

Inner Space Caverns
an advertising campaign
The Inner Space Cavern is a cheesy, but loveable tourist stop in middle-of-nowhere Texas.  While making the 150+ mile drive from Houston to Austin, you're accosted with billboards that feature a cartoon sabertooth tiger with only the mysteriously named "Inner Space Caverns" written across it.  Its actually just a limestone cavern that was discovered when the Texas Highway Department was building I-35.  I always thought this quirky tourist stop deserved better, so I created this billboard campaign for them while a student at UT.
Inner Space Caverns
Published:

Inner Space Caverns

Billboard campaign created for Inner Space Caverns while a creative advertising major at University of Texas.

Published:

Creative Fields