Infinitea was my final major project at University. I chose to create my own brief for something I'd wanted to design for a long time - a sustainable business. I chose to focus the business on tea, as multiple coffee houses have cropped up over the past decade in the UK, and tea seems to have been left behind.
My aim was to create a sustainable business, sourcing all their tea responsibly and all of the food locally. The menu boasts a range of 70+ teas, and informs customers about the health benefits of the teas they are drinking.
Alongside fully branding the company, creating a menu and packaging range, I also created social networking pages and a website. In addition to this, I also created a smart device app - used for ordering take out items while on the go.