It is always pleasant to look at pretty things. It might be a car, a piano, a piece of furniture or a cool website. You can’t compare beauty with anything else because you feel it instinctively. Today, in this fast spinning technologic world, beauty is often analog to the word “design”. A lot of companies that sell different products would usually concentrate on design first, because they know that this is the future. Products should not only be usable and comfortable or have a unique feature, they should also be beautifully designed. The consumer will want to buy those products and feel good about them.
Design is securely infiltrating in our day-to-day life and surrounds us wherever we are. But the question is – is this really that good? We are the Internet generation. We spend most of our time in front of a computer, surfing the Big Web. It seems like the Internet should be the place where design should have a great value, but what do we actually see in reality? There are millions of websites still there on the web that have the same design as most of the websites have had when the Internet started gaining popularity. Some companies don’t think it is important to have a well done Internet presence and don’t agree with the fact that there will be people that will judge these companies and their products by seeing their website. Do you know many companies that would advocate good design? We can actually count them by the number of our finger tips, but let’s stick with just one of them – Apple. They have set a good example of great designed products and there are lots of people that would like to have an Apple product. We have to give up the sad looking grey websites of the past and look forward to a bright, well-designed future. We are the generation where design and usability go hand in hand and make up a great part of our lives. This is more important than ever!