2012 marked the 25th anniversary of the Images Festival, the largest festival in North America for experimental motion-based art. The studio was engaged to design all of the marketing collateral, including program guide, transit advertising, signage, t-shirts, passes and trailer. To celebrate the festival’s many years of success while informed by the traditional film countdown, the visual identity features a distinct set of numerals we designed for use in both static print and kinetic motion applications.
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