After a won pitch the agency faced a difficult challenge of communicating the fusion between the prestigious Raiffeisen Bank with the mainstream Polbank. We did it by changing the image of Polbank’s brand ambassador – Justyny Kowalczyk.
Raiffeisen Polbank launch campaign with Justyna Kowalczyk,
polish cross-country skier as the ambassador of the new brand.
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Image campaign Raiffeisen POLBANK
Image campaign Raiffeisen POLBANK