- ING Bank introduces its app for mobile banking via smartphone. Everywhere and anytime open for banking affairs and immediately sends text messages to the recipient.
- Studio recording of the song' A penny for your thoughts' by Adriana Romijn & Roger Happel.
The song was offered for free to 350,000 customers as a thanks for sharing their thoughts with the bank.
The MP3 is free to download at http://www.ing.nl/penny.
The song was used in the advertising of Mobile Banking ING. The original song was performed by the American band Tavares and released in 1982.
Creative Director: Bas Korsten
Creative: Thuc Banh, Jean Pierre Kin
Director/Editor: Tim Keen
Agency Producer: Mariska Fransen
Music: Tavares/Studio De Keuken
Vocals: Adriana Romijn
Vocalos: Roger Happel
Theremin, Singing Saw: Fay Lovsky
Bas: Paddy van Rijswijk
Drums: Wouter Verhulst
Guitars, Celesta, Programming: Geert van Gaalen