Creation of ICCROM-UNESCO Re-Org.info digital brand identity. ICCROM in collaboration with UNESCO asked us to adapt their museums collections guarding program in electronic format. The challenge was to create an internet experience that enriched the printed version of this didactic guide of conservation and protection of museums works around the world. Several interactive elements were created to lead "more user-friendly" the use of this guide. At the end, the user evolves in a structured universe that step by step guides him to voluntarily positive and engaging visuals that aim to inspire him in tasks that can be significant challenges.