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Bēhance

Hyundai I20

  • 2095
  • 78
  • 15
  • Hyundai i20
    Concept and final art
  • 'Going places' 30" TVC
    The Lab Sydney and Prodigy Films created a vibrant and colourful world for the new i20 Hyundai. The idea behind this commercial is to look and feel bright with an urban and contemporary edge. The style is bold, brave and confident. The Campaign is to target 25year old males and females. The imagery in this campaign created to connect with our audience is made up of elements we use everyday to represent our modern, busy and outgoing lifestyle.

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