Intro.
Hwa-Yo is Korean traditional distilled liquor, Soju, meaning "Burned Liquor."
Started in 2005, This spirit maker is part of Kwangjuyo group and Gaon Society, a traditional high-end Korean pottery maker and a business that introduces high-end Korean cuisine. These brands aspire to promote a harmony of sophisticated Korean dishware, cuisine and spirits for one of the leading global lifestyles and cultures.
For more information about this brand and product, please visit http://www.hwayo.com
Poster Designs.
Hwayo - White.
Hwayo - Black
Concept & Work Process.
Hwa-Yo is made for a spirit of various cocktail recipes to globalize Korean beverage culture.
As Hwa-Yo is part of a traditional pottery maker, Kwangjuyo company, I came up with an idea of combining a spinning pottery wheel and blending different liquids together for a poster design and its brand identities.
Basic Sketch.
Sample 3D layout.
