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Bēhance

  • Hurley X China
  • During my internship at Hurley, myself and 5 other interns were asked to come up with a marketing concept and business plan for Hurley to export to China. Our solution is Hurley ) ( Stage, a dynamic space that showcases the four pillars of the Hurley brand: surf, skate, music, and art by way of transformative fixtures. I actualized my groups' concepts using 3D models (Maya), print colateral, and a motion graphics video.