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Housing Works ad campaign

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  • Housing Works
    "How much does it buy?" campaign
  • Housing Works is my favorite non-profit in NYC: I've been a member since I moved up here in 2009 and am a regular at their bookstore cafe on Crosby Street. This spec campaign focuses on what a difference buying one inexpensive item at Housing Works can make in their helping out those living with HIV/AIDS. Going there is too much fun to feel like charity, and Housing Works manages to engage you as a contributor with their swell customer service and wide range of goodies for sale: from coffee to records to books.