Hinterland travels to Iran, to find out about traditional clothing, to
discuss it and examine. A contemporary approach towards Iran, its
traditions, its culture and political situation. All these topics will
be discussed and worked on together with Iranian artists. A special
edition ‘Iran’ will be created, an Austrian-Iranian Co-operation.
22 Iranian artists now work on the topic of Iranian Hinterland. The
first presentation of these products will be on september 24th in
24. september 2010
Azad Gallery, Tehran
What does Hinterland mean?
Context of hinterland changed in historical times. It varies from
culture to culture. And from time to time. It has various different
meanings, but it is always far fetched, outside (the city),
rural...WHERE? – you need deep inner motion to get there, the trip
itself is important, this trip is SPIRITUAL and EMOTIONAL
In modern times Hinterland is the movies: you buy a ticket, you are
disconnected from the world for a limited time. – Bollywood. and you see
good things that dont happen in your life. It´s Hinterland brought into
the city – inside the city.
It´s beautiful and different.
It is also a geographical term – it´s important to know, that you always
need to get there – it´s the way to get there - it can also be within
Before modern times: you needed to get out of the city. To start a
travel, to get disconnected – to get to an Iranian garden (walls
around): this was always the most important Hinterland. Iranian Gardens
were the manifestation of Hinterland: outside the city. Having your own
paradise, having your dream, being disconnected to the outer world. To
hide. To cover.
„IT EXISTS but it´s COVERED“ – the Iranian way of life.
Multilayered – visible but invisible (IRANIAN VERSION of Hinterland)
Hinterland is NOT utopia, utopia has no more reality.
Hinterland still faces reality. But it´s very PERSONAL, INTIMATE and INDIVIDUAL