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Traditionally, Hertz car rental has remained the top choice for business travelers. Introducing a new service to family travel, jKaczmarek worked… Read More
Traditionally, Hertz car rental has remained the top choice for business travelers. Introducing a new service to family travel, jKaczmarek worked with DesignWorks and BBDO NY on Happy by Hertz. The initiative included design, art direction, and illustration across every medium a traveler may encounter--branding, collateral, posters, retail, packaging, and more. Read Less
Published: January 20, 2008
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