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  • Heart Walk Logo
  • The Bailey Lauerman team logo for the American Heart Association's Heart Walk.

    The Solution:
    Walking is a primitive movement, which influenced the logo’s primal aesthetics. 
    The logo is a visual solution to carry the meaning for the heart walk event. Logo was printed on posters and team shirts for Bailey Lauerman participants attending the Heart Walk.

    Recognition:
    One Show Design 2011 Merit Award

    Logo Lounge Volume 7

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The Brief:
The Bailey Lauerman team logo for the American Heart Association's Heart Walk.

The Solution:
Walking is a primitive movement, which … Read More
The Brief:
The Bailey Lauerman team logo for the American Heart Association's Heart Walk.

The Solution:
Walking is a primitive movement, which influenced the logo’s primal aesthetics.
The logo is a visual solution to carry the meaning for the heart walk event. Logo was printed on posters and team shirts for Bailey Lauerman participants attending the Heart Walk.


One Show Design 2011 Merit Award


Designer: Brandon Oltman, Art Director: Carter Weitz, Illustration: Brandon Oltman Read Less
Published: April 30, 2011
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