It's basically this program that goes around to primary schools and teaches kids how to eat well, be safe, and just learn basic life lessons—I have very fond memories of it. I think there's a huge amount of nostalgia around people my age who are now starting up families of their own and seeing their children go through the Healthy Harold program.

 

I was super happy with the new Harold, who we re-dubbed "Hipster Harold". As the style is very much inspired by the illustration style in shows such as Adventure Time and the like.

 

 

The first Harold I did is below. Basically the same as the above, but a more traditional rendering with outlines and the like—don't mind it actually, has more definition.

 

 

Below is an example of what a potential workbook could look like. As you can probably tell, I love clouds.

 

 

In addition to the redesign of Harold, we also began to concept up a whole cast of characters that could join him on his many adventures. As well as showing him as more of an adventurer and explorer. Below are sketches of such things.

 

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