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Bēhance

HSV's 125th anniversary (german soccer club)

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  • "To celebrate Hamburger Sportverein’s 125th anniversary, Mutabor has developed a modern design concept for the brand that is currently being used in all communication about the anniversary.
     
    The agency has created a dynamic visual modular principle out of eye-catching graphic elements that can be combined in many ways depending on how the principle is used, thus presenting a flexible visual reinterpretation of HSV’s core message: HSV – a tradition-conscious but dynamic club."
     
     
    www.mutabor.de
     
    Creative Director: Heinrich Paravicini, Paul Neulinger
    Art Director: Tim Rotermund
    Senior Designer: Ricky Korf
    Junior Designer: Marco Moccia
     
    Photography: www.rehbeck.de
    post-production: www.piquee.com, www.fxs.cc
     
    facebook-app programming: www.mwermuth.com
     
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    FAN CATALOG AND WINTER CATALOG
     
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    ANNIVERSARY CAMPAIGN
     
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    FACEBOOK-APP
    AS SOON AS THE CAMPAIGN WAS LAUNCHED, HSV FANS WERE ABLE TO BE A PART OF THE 125 ANNIVERSARY CAMPAIGN
     
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    REDDOT GRAND PRIX 2013 – CORPORATE DESIGN
    ADC SILVER – CORPORATE DESIGN
    GERMAN DESIGN AWARD, SPECIAL MENTION
     
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