A start up letting agency
specializing in renting to students. The aim was to establish the company as a
port of call for student accommodation.
Spritz approached the task by evolving
a symbol that captures the dual notion of student and home. The beehive was the
obvious representation of a swarm of students living together. The colour yellow conjured up nectar and gave a sense of solidarity and nourishment.
The website with CMS was
developed for the company with an identifiable ICON system and easy navigation
where clients could plot maps for location of relevant accommodation. To
encourage local support and marketing we partnered them up with restaurants for
more targeted and effective sales pitch.