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  • HBO, Home of The Originals
    A branding campaign for HBO Original Series (2014) in Asia.
     
    Inspired by Broadway, we created a visual of glitzy & flashy marquees with neon signboards to promote this season's upcoming titles. Welcome to HBO, Home of Originals.
     

    CREDITS
    HBO Asia
    SVP, Creative & Content: Magdalene Ew
    Senior Art Director: Patrick Tan
    Marketing Director: Vilia Chia
     
    3d Production Studio
    : Ars Thanea
    3d Production Studio: Ars Thanea
    Executive Creative Director: Peter Jaworowski
    Production Director: Marcin Molski
    3D Artist: Piotr Nowacki
    Concept Artist: Krzysztof Roslan
    Lead Digital Artist: Karol Klonowski, Karol Kolodzinski
    Digital Artists: Marcin Kowalski, Lukasz Wiktorzak
    Producer: Joanna Bak
  • Gate Fold Ad, Opening Teaser Visual
    Copy: Prepare To Be Dazzled
  • Gatefold Ad, Main Visual
    Copy: Stories Told With Originality. Entertainment Redefined With Quality. Welcome To HBO, Home Of The Originals.
     
     
  • Close Up Details: Main Visual
  • Work in Progress
    My sketches & drafts; color visuals & 3d renders from Ars Thanea.
     
    We made many more subtle changes to the visual along the way, re-designing some signages and making them less intrusive to the main visual. Many Thanks to Peter & Marcin ( The team at Ars Thanea) for the great work!
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