A possible rebrand for the Greater Vancouver Zoo. Utilizing the letters allowed me to portray some of the animals that are housed at the zoo. I kept the logo black, with a transparent background so it can be easily overlayed on top of images and videos to advertise the zoo.
A short commercial to go along with the rebrand of the zoo. I used large lettering so it is easy to read and the zoo's mission statement comes across, and fun transitions so the attention if the viewer is not lost.