Bottle and Logo Redesign
Class: Art Direction
Description: Our assignment was to redesign Tree Spirit's logo and bottle for their Mineral Oil. Tree Spirits is a existent company that produces wooden bowls and kitchen ware. Their logo, however, does not match their identity and their Oil bottle lacks design for a company targeting upper class consumers.
I decided to redesign the bottle into a spray-on rather than a regular "pouring" top they had before. This allows the oil to be evenly sprayed onto the wooden products, minimizing the chances the chances of over spillage.
The logo design is also more delicate and appropriate for the brand. By adding a small leaf to the design, I maintained the aspect of a tree they have in their current logo.