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Bēhance

Graduate Thesis: American Psycho Film Series Posters

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  • Presented below is a part of the campaign constructed around my Graduate thesis paper on "Masks (in)Sanity: A Study on the Totalization of the Psychopath in Media and Popular Culture". These two posters were constructed as ads for a film and discussion series analyzing the film 'American Psycho', it's portrayal and audience perception of the character Patrick Bateman, and it's relation to my thesis.  For the campaign I chose to experiment with the idea of public perception and use two versions of the same poster to play off of one another. The sponsor I chose was the NAMI Organization, an organization centered around the proper education on mental illness.