Bottled Water
As part of a 48 hour packaging challenge, Goodgills Bottled Water was developed and created in, you guessed it, 48 hours.
Goodgills is an innovative flavored water for children that encourages them to choose water over soda and other high-calorie beverages.
Once a child is done drinking Goodgills, the real fun begins. The entire carton turns inside out to become a coloring surface and can be reassembled so that kids can create a fish design of their own. All parts of the container become a creative art project that educates children on the benefits of drinking water and recycling.
Primary typeface: Gotham Rounded
Goodgills is an innovative flavored water for children that encourages them to choose water over soda and other high-calorie beverages.
Once a child is done drinking Goodgills, the real fun begins. The entire carton turns inside out to become a coloring surface and can be reassembled so that kids can create a fish design of their own. All parts of the container become a creative art project that educates children on the benefits of drinking water and recycling.
Primary typeface: Gotham Rounded
Credit: Samantha Peek, Julianna Wolfe, Deidra Harper, Jane Sirinek, Cate Kennedy, Ryan Coons
