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Bēhance

  • Glacé Ice Cream
  • Kansas City-based Glace (say it this way, Gla-say) Artisan Ice Cream is a more grown-up sweet treat expression, rich in texture and inventive flavors like Venezuelan dark chocolate, fleur de sel caramel and pineapple-cilantro sorbet. The corresponding brand expression is clean, sophisticated and a nod to the owners love of modern minimalism. At the same time, copy and color palette make it feel fun and approachable. The logo also incorporates a sly tie to ice cream with circles that look like melting drips hitting the floor, while tailored graphic elements make the identity feel fashionable and unexpected in the category.

    Created by:

    Nathaniel Cooper - Designer
    Brent Anderson - Writer

    Photography by Gabe Hopkins