Giles Wade is a true relationship and people based advisory and wealth management group. Involved from the early stages allowed us to build a brand & identity based on strategy & insight. A clear brief was established early on to guide the creative strategy - "Encapsulate the Giles Wade brand essence, values and personality in a unique and effective identity and brand that communicates to our target audience".

We created a brand that communicates the essence of Giles Wade - an exclusive, refined, professional and trusted organisation that offers a unique tailored service for high net worth individuals and families who are seeking private, trusted, premium advice and service.

We developed a corporate brand, identity and guideline for Giles Wade. Encapsulating the Giles Wade brand essence, values and personality in a unique and effective identity and brand that communicates to the target audience.