Design System, Re-Branding
Gentle Giants Draft Horse Rescue is a non-profit organization located in Maryland. They rescue draft horses from abusive homes, auctions to slaughter houses and from the PMU Industry. Their goal is to rescue, rehabilitate, retrain and rehome these 'gentle giants'.
Being a rescuer of a PMU Draft myself, this project hit pretty close to my heart. The goal was to create a new design system around a re-designed logo.
Photography: Gail, from Studio West Design.