Lia DiValentin's profile

GMU SENIOR SHOW IDENTITY & WAYFINDING APP DESIGN


CLIENT:
George Mason University School of Art
PROBLEM:
Enable visitors, staff and students to navigate to the two School of Art gallery spaces on campus—the School of Art Gallery and the Mason Hall Gallery.
GOAL:
Design a series of cohesive print and digital collateral to brand and navigate all guests to the Spring 2014 School of Art Senior Exhibition. Collateral includes a printable/downloadable map of gallery locations with easy to navigate paths from various visitor parking and transport sites—along with interpretation into interactive web/application, promotional posters, a banner for the Johnson Center as well as temporary (and possibly reuseable) environmental signage for walking paths to both gallery locations.
BUDGET:
Close to zero; design creatively for environmental signage using in-house collaborative resources.

 
 
 
BANNER (30 x 60 in)
 
 
BANNER (30x60 in) ON PULIC DISPLAY
 
 
POSTER (11x17 in)
 
 
WAYFINDING SIGNAGE (30x15.5 in)
 
 
WAYFINDING SIGNAGE ON PUBLIC DISPLAY
 
 
PRINTABLE MAP (8.5x11 in)
 
 
SENIOR SHOW APP HOMESCREEN
 
 
NAVIGATION PANEL GUIDE
 
 
INFORMATION SCREEN
Click on each block to find out more about the show.
 
 
BROWSE THE SHOW SCREEN
Find and learn more about the the artists and artwork.
 
 
MAPS & DIRECTIONS SCREEN
View the exterior map of GMU'S campus, interior map of Mason Hall and Art & Design building or route your own directions
INTERIOR MAP OF ART & DESIGN BUILDING
If you selected the Art & Design Building you will be brought to this screen and can explore the art displayed in the gallery and learn more about the artists.
 
 
MAP A ROUTE SCREEN
If you selected MAP A ROUTE you will be brought to this screen. Begin by selecting a starting and final destination point.
 
 
MAP A ROUTE SCREEN
After selecting a starting and final destination point, a route will be highlighted and then press the "GO" arrow button
 
 
MAP A ROUTE SCREEN
GPS will locate you current position and directions will display on the top of the screen leading you to a series of checkpoints.  To view more directions, touch the drop down arrow.
 
 
DIRECT MAIL INVITATION TRIFOLD (6x12in)
GMU SENIOR SHOW IDENTITY & WAYFINDING APP DESIGN
Published:

GMU SENIOR SHOW IDENTITY & WAYFINDING APP DESIGN

Our assignment was to brand the 2014 spring senior art & design show for GMU. We also had to develop a way-finding system and signage.

Published:

Creative Fields