Project: G-star Raw Sense frangrance line (student project)
For my course "Graphic Designer Masterclass" at the Media College Rotterdam i designed a fragrance line for the brand G-star. Unfortunately G-star was to busy to help me with my project.
So i did my one researching over the brand G-Star and what I wanted to achieve with the frangrance line.
For my course "Graphic Designer Masterclass" at the Media College Rotterdam i designed a fragrance line for the brand G-star. Unfortunately G-star was to busy to help me with my project.
So i did my one researching over the brand G-Star and what I wanted to achieve with the frangrance line.
This project is a prototype for my school project and has no commercial purpose.
Goals to reach: Set up a frangrance line under the name Raw Sense and try to get as close as possible at the brand G-star.
Keywords: Raw look, good looking, details, vintage army goods, innovation and adgy without beiing so obvious.
The bottle is printed in 3d and consists of gypsum plaster with a wood structure.
It makes it difficult to get the right color, but its a prototype so for now its good enough.
I have no experience with AutoCad drawings, the 3d company helped me with the AutoCad drawing to realize the bottle in 3d. ( http://www.3d-project.nl/ )
The packaging is printed on my home printer and the cutting and folding is done by hand.
Visual bottle view
The base of the bottle is inspired by a vintage army canteen. I want to use some old raw wood in combination with a good looking and stylish bottle.
The base of the bottle is inspired by a vintage army canteen. I want to use some old raw wood in combination with a good looking and stylish bottle.
Visual bottle top
The top of the bottle is inspired by a button from a G-star trouser.
On they underside of the bottle there will be lettering as a extra detail.
On they underside of the bottle there will be lettering as a extra detail.
Visual packaging
Visual counter display
Bottle front
Bottle side
Top bottle
The top of the bottle is based on a button of a trouser
Packaging #1
Packaging #2
Packaging men and woman
Packaging inside
By pulling up the tab, the inside of the package with the bottle comes up.
Because of this distinction, the packaging with other packaging from frangrance lines.
Counter display with bottle
Made from old pallets with the Raw sense logo.
Advertisement Raw Sense
