A communication of the typeface's typographic considerations to sophisticated, design-sensitive people, who are in a position to purchase it.
Goals:
- To Articulate historical and theoretical typographic references.
- To explore sequential storytelling across multiple frames of a narrative structure.
- To evaluate and synthesize the personality and historical references for Futura
- To compose text typography with optimal legibility.
- To gain familiarity with and recognition of a larger set of typefaces, so that future typeface selection will be better informed and more purposeful.
Exhale Unlimited Branding ProposalBranding, Graphic Design, Product Design
Yellowside ExchangeArt Direction, Branding, Graphic Design
Sweet DecadenceGraphic Design, Print Design, Typography
Fitted For All SeasonsBranding, Graphic Design, Packaging
Charles B. Greedy vs. We Be Needy: Campaign PosterGraphic Design, Illustration, Print Design
Discuss This Project: ( Comments)