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Bēhance

  • Fuego
    branding, naming, print design, exhibit design
  • Fuego, the company behind a line of innovative outdoor grills, needed help building their brand and introducing their product to the public and key segments of the distribution and media. The company and product are unique and innovative, and the materials had to reflect those qualities. Naming, identity, brand development, collateral and exhibit design were all facets of the project.