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Frisky Midget Wines

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  • Frisky Midget is the first in a series of quirky, tongue-in-cheek brands to be released by Killinchy Wines.

    The large wrap-around label is a throwback to Communist Russia. As you turn the bottle, a series of traditional Matryoshka dolls are revealed, with the final doll exposed as the saucy, non-conformist Frisky Midget. This cheeky character is a celebration of individuality and the freedom of self-expression.

    The Frisky Midget wine labels have been featured on a number of branding and packaging design websites, including: The Dieline, Packaging of the World, Lovely Package, and Branding Magazine.

    Printed in four colour process on Fasson Estate 8 premium uncoated paper, with a high-build clear silkscreen varnish. The neck tag is a proprietary design that can be machine-applied on a mobile bottling line.

    Brand strategy, marketing plan, naming, brand identity, illustration, packaging, and website design by Studio Lost & Found -