Fractal'10 AR Ident
This application was built to showcase the Fracal’10 conference in Colombia.
The strapline of the event is “Reinventing the world through Fiction, Art, Science and Technology”. I wanted to incorporate these themes in an original and playful manner.
I’ve created a fragmented Anamorphic distortion which invites the user to traverse the themes of the event. The fabulously talented Juliet Lall created a series of illustrations which are fractured and scattered in 3D space. The user must rotate the marker to reveal these images before moving onto the next.