Fotanian is a studio opening and art exhibition programme hold every year since 2000. The event aims to give an opportunity to artists and curators exhibit their latest paintings, sculptures, ceramics, printmaking, photographic and mixed media work in their studios or galleries located at Fotan’s old industrial buildings. Over 70 artists setting up more than 20 studios in factory buildings.
We were asked to design the event identity including logo, posters, booklets and other promotional items. The idea of “connecting” was simply inspired by the uniqueness of the Fotanian: unlike the museum’s exhibition, audiences have to travel the whole district from one studio to another like orienteering, thus they are also participants who formed another art during the show.