Daniele Lupatini's profile

Fortune Cookies: EL DRAGÒN

Packaging Design project made in Barcelona for the XX Seminario de Packaging Massana y Billerudkorsnäs hosted at the Scuola Massana.
 
The brief asked to design something to add value to a product nobody buys like Fortune Cookies.
Me and my partner decided to develop a simple-yet-funny pack, cheap to produce, easy to transport and funny for customers. From here the idea of a dragon that then you can keep!
 
Inside, going against the exterior characterised by traditional chinese inspiration, in american style people can discover that Fortune Cookies were actually created by japanese people for USA market!
 
Everything you see in these photos is original content.
 
I worked in team with Miriam Cernuda, who I would like to thank a lot for many things
Fortune Cookies: EL DRAGÒN
Published:

Fortune Cookies: EL DRAGÒN

Packaging Design project to add value to Fortune Cookies, developed in Barcelona

Published: