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Bēhance

Font Study - Univers

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  • This project focused on learning how to identify typefaces, their font families, characteristics, and classifications. With this project, I was assigned Univers. I managed to explore different ways to show off the particular typeface characteristics while paying homage to the time period of its release. Univers was created by famous typographer Adrian Frutiger in 1954, but released in 1957. During its inception, Frutiger managed to develop a numbered system whereby different stroke weights and letter widths could be used to immediately determine the characteristic of font (e.g., bold, italicized, roman, condensed...). Even though the number system was never adopted by other typographers, Univers is still a revolutionary typeface.
  • final poster: includes distinct characteristics and information about Univers.
  • final characteristics: up close
  • final copy: up close
  • EXPLORATIONS: process