Feed Marvin is a theoretical campaign I developed for my Senior Design Show at the UNK.
Communities are constantly battling the problem of poverty, these affected families depend on food banks for support. “Feed Marvin” would be an initiative to raise money, support, collections for a local food pantry. The name comes from the phrase “I’m a starvin’ Marvin.” This would be an annual event kicking off in June, when children don’t have the benefit of school lunch programs or fall as the holiday season nears. The objective of this project is to create the promotional materials for the campaign up to the day of the event. This campaign would include a website, social media video, email newsletters, t-shirts for sale, and door hangers.