Styling for Men's Health magazine
These are editorials for the fashion section of Men's Health Romania. The targeted reader is the young and mid-age adult with a medium income. Being a magazine which focuses on the man activities and physical condition, the style section has the role of completing the advices palette that the reader can follow for an improved lifestyle according to the latest social demands.
Of course the commercial part of the deal must always be taken in account and the items used for the outfits must be targeted for the average romanian consumer and selected from easily accessible shops and stores. The general theme of the editorial is chosen according with the season and trends but mostly it must be adapted to the general layout or subject of the month (special event, new season, a contest etc.).