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Bēhance

Farmer's Market floral launch

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  • Farmer's Market floral launch
    all participating Loblaw floral departments nationwide
  • The Farmer's Market brand has been a long-time Canadian bakery favourite. Knows as a brand of value and quality, the floral department desired these qualities to expand their market share.

    Signage was integral to the launch of the Farmer's Market brand in the floral department.
    Photo direction was required as part of the design process, as the product was new and required photography.
    The creative was extended to flyer and online.