Barbara Bigi's profile

FOXY MEGA - The Art of Making Room

Cannes Lions 2013, Cyber: Shortlist.
ADCI Awards 2013, Cyber: Bronze.
Foxy, an Italian brand of tissue paper, presents a new line of products, inspired to the space optimization: Foxy Mega. To present Foxy Mega philosophy, Foxy throw the first guide to use the home’s spaces in the best way. We created a web site, divided in 3 sections: Minimize, dedicated to the bedroom, Optimize, dedicated to the kitchen and Organize, dedicated to the bathroom. 
We realized a Fb app to promote the web site. With the app, users learn to make space even in their virtual life. HOW? Organizing friends in groups, making a list of friends they don't interact with and suggesting to delate them.
 
 
FOXY MEGA - The Art of Making Room
Published:

FOXY MEGA - The Art of Making Room

Foxy, an Italian brand of tissue paper, presents a new line of products, inspired to the space optimization: Foxy Mega. To present Foxy Mega phil Read More

Published:

Creative Fields