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FLECHA - BAF WEEK - 2011.

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  • FLECHA®/Bafweek 2011.
    Work developed at FURIAWORLD®

  • FURIA® developed the new campaign for  FLECHA at the Bafweek , which included print postcards, stand iconic brand and an interactive promo discount for buying the products.

    FLECHA is a trademark of  Alpargatas SRL, made in Argentina, returning to the market, always close to the music and the young and rebellious spirit.
    _

    FURIA
    Creative Director: GUILLERMO TRAGANT
    Account Director: LUIS BRUSCO
    Art director & design: Marcelo Cardozo at FURIA.
    Copywriter: Juan Ignacio Rojas.
    Photographer: Milos Nasio.
    Models: Maru Schmoll / Jesi Burgos / Los reyes del falsete.


  • Promotional PostCards.