Highlighting visually the amount of things that happens around you and your home during the 6 weeks a bottle of Fairy lasts.

We created a Facebook tab where users could see weekly stats, fun facts and infographics, about their daily life habits. User needed to answer some questions about them and their families, and there was a weekly prize to be won and a final prize draw to win the kitchen of their dreams.

Each week every user could see how their bottle of Fairy was getting empty of liquid and getting filled with all the different icons, information and data regarding to their answers.