As far back as we can remember we have both saved every handwritten card we have ever received. What is it about these objects that we attach so much meaning to? When a card is received it is meant to only be used for a short amount of time on that particular occasion. What is interesting is how these objects have remained in our possession for the past fifteen years. These notes were not necessarily intended to be saved, yet as time goes on they become even more meaningful. Whether it is a card from a deceased loved one or a friend that you are no longer in contact with, being able to look back on that handwritten thought is a simple reminder of former communication.
We both share a love for printed media that has stemmed from these nostalgic experiences. With the recent rise in digital communication our passion for print has become more significant. The ease of communicating digitally has removed personal connections, leaving the recipient feeling less important. Opposite of this is something such as a handwritten letter. The effort put into personalizing this object makes for a more imitate and memorable experience. We believe it is important to encourage communication of life’s everyday events that seem to have gotten lost along the way. We feel that this is somewhat of a generational gap and that it is time for us to inspire our generation to communicate in ways beyond the digital.