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Bēhance

El Mexicano Spice Packaging

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  • EL MEXICANO SPICE PACKAGING
    Packaging, 2009

    This is a proposal for the El Mexicano food company, which has both Spanish and English markets. To create shelf appeal and escape the sea of red and yellow capped spices in supermarkets, a colorful system was created. Six colors differentiate the origin of a spice, so it's easier to identify on a shelf. The labels are made with two spot colors to save on money.