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Ecolean - Lighten Up! - Visuals

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  • Ecolean - Lighten Up! - Visuals
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    As part of their 2012 global marketing campaign, ecolean approached us to create a set of visuals for diverse purposes.

    The brief was to use their tagline “Lighten Up” as the conceptual foundation to present the package benefits, its openness towards consumers, its low environmental impact, and its overall fun and friendliness.

    Project info
    Client: Ecolean
    Production Company: Binalogue

    Our role
    Concept, creative & art direction, 3d, motion graphics & design

    Credits
    Photography: Just W
    Music: Claudio 'El Maestro' Bonaldi

    View project
    http://binalogue.com/2012/03/lighten-up/

    Follow us
    facebook.com/binalogue
    twitter.com/binalogue
    behance.net/binalogue

    ©2011 Binalogue
    binalogue.com
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