Trade Food Exhibits
For several years I have been engaged in staging live events and exhibits for the Food Sector, both within the UK and mainland Europe, at major consumer and trade shows for both Government and Private sector Client's.
Here we see some broad examples of the contrast of styles between bespoke builds and that of using preparotory systems for more conventional shell schemes.
Here we see some broad examples of the contrast of styles between bespoke builds and that of using preparotory systems for more conventional shell schemes.
ALIMENTARIA .... International Food & Drink .... Mountjuic Exhb Centre, Barcelona
Welsh Food Directorate - ALIMENTARIA -
.... el Sabor autentico .... the true Taste .... the exhibit was given an uniqe style of it's own .... bespoke stainless steel supports were used to provide anchoring points for a series of awnings which were suspended above each exhibitor area ....
The stand represented a return on investment to the Client and elements were constantly used at other venues where the design was used over and over again by the Food Directorate and several Local Authorities in Wales.
Notably, much larger exhibits were built .... at IFEX in Belfast and Dublin using the same and additional components to make up the kit.
The stand represented a return on investment to the Client and elements were constantly used at other venues where the design was used over and over again by the Food Directorate and several Local Authorities in Wales.
Notably, much larger exhibits were built .... at IFEX in Belfast and Dublin using the same and additional components to make up the kit.
.... the physical division between each exhibitor were a distinctive zigzag shape ....
.... one of the succeses of the exhibit was the transparency of the structure without creating too many barriers ..
.... a 10M dia. centre feature suspended over two sites with a public aisle between .... supported by a number of spun stainless steel columns and integrated handrail features ....
.... part of the centre feature suspended over the food demonstration area with kitchen and storage to the rear ..
.... the brief also required the hire of all servover refrigeration and dairy cabinets and provide a 24hr electrical supply where required ....
Welsh Food Directorate - BBC Good Food Show -
......... Lounges .....Sushi Bar ...Kitchens ... Exhibitors .... Storage .... Plasma Screens .... Colour .... Graphics ........
Welsh Assembly Government -
...... visible preperation kitchen seen here on the left and freestanding Sushi Bar with continuous
belt for sampling ....
belt for sampling ....
.... the blind sides to the perimeter of the stand were an obvious place to locate Plasma Screens
with information on live events and local stockists of Welsh Produce in the Capital ....
with information on live events and local stockists of Welsh Produce in the Capital ....
.... the location within Hall 2 at Earls Court was taken up by two equal
100Msq sites divided by a common aisle ....
100Msq sites divided by a common aisle ....
.... a QVC Shopping Channel co-branded event in conjunction with the Welsh Assembly Government to promote The Taste of Wales .... as part of QVC's TV scheduling .... each exhibitor featured their products and were given air time as part of this QVC promotion.
.... each exhibitor featured the QVC strapline above their produce which tied in with the True Taste branding ....
Welsh Assembly Government - BBC Good Food Show
.... the vivid colours of the Brand Guidelines help to give leveridge to the fresh appearance of the graphics ....
.... the visual represents a 30M length of shell scheme with full service kitchens to the rear for Meat and Dry goods independently of each other, together with racking for storage .... elements of graphics are treated in a manner to provide a more bespoke appearance than conventional shell....
.... the client in this instance, made available one graphic panel to each
food producer to provide continuity in the overall appearance of the exhibit
.... 2.4 x 1M panels were provided and gave the stand it's integrity.
food producer to provide continuity in the overall appearance of the exhibit
.... 2.4 x 1M panels were provided and gave the stand it's integrity.
Welsh Assembly Government - BBC Good Food Show
Welsh Assembly Government - BBC Good Food Show
... our experience in exhibiting within the Food Sector spans two decades where we have designed and built stands at several International venues and sometimes on a biannual basis to include .... SIAL, Paris .... Alimentaria, Barcelona ..... IFEX, Dublin .... IFE, London .... Anuga, Germany .... IFEX, Belfast.
....further examples of food staging at various events can be seen in our .... Event Staging File .... and where we have regularly worked over several years at the .... Royal Welsh Agricultural Show, Builth Wells .... Winter Fair, Builth Wells .... Royal Show, Stonleigh .... Anglesey Show ....Pembrokeshire Agricultural Show, Haverfordwest .... Bath and West .... to name a few.
.... we make no claims other than we do have a flair for producing innovative design .... the box is well and truly trashed by the time that we come up with an acceptable solution ....
.... sometimes we engage with Partner Companies and sometimes we go it alone, very much dependent on the method of construction and very much Independent and what we see as being right for the Client....
....further examples of food staging at various events can be seen in our .... Event Staging File .... and where we have regularly worked over several years at the .... Royal Welsh Agricultural Show, Builth Wells .... Winter Fair, Builth Wells .... Royal Show, Stonleigh .... Anglesey Show ....Pembrokeshire Agricultural Show, Haverfordwest .... Bath and West .... to name a few.
.... we make no claims other than we do have a flair for producing innovative design .... the box is well and truly trashed by the time that we come up with an acceptable solution ....
.... sometimes we engage with Partner Companies and sometimes we go it alone, very much dependent on the method of construction and very much Independent and what we see as being right for the Client....
Contact : Glyn Parry-Jones, Project Director
mail : glyn@glynparryjonesassociates.co.uk
Edited : 03 June 2012
Edited : 03 June 2012
Available for short or long term freelance projects,both UK
and Internationally.
and Internationally.
