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EIN Publishing

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  • An identity was developed for a high end German art book publisher. The brand was created based on the idea of the book being designed as a holistic piece. The content would drive the design based on the art it portrayed. The word einroughly translates to one/singular representing a whole.The identity was created by combining two influential German typefaces DIN, and Futura. The 1 in E1N can be dropped out and used a secondary logo. Sharp angles inspired by Futura and forward thinking make up the brand equity.