A space was created for Mazda 2 to allow Future Music Festival 2012's crowd to Relax, Recharge and Reconnect.

 

The AR (augmented reality) video wall saw thousands of people danced the Dance of the Dead-Set Awesome, and took away printed photos of themselves dancing with the la mariachi. Photos were then uploaded on Facebook as the experience came to a close.

 

In collaboration with tkm9.