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Diesel External Brief 2011

  • Diesel External Brief 2011
    Vinyl MP3 Code Wheels
  • These pieces were my answer to the D&AD Diesel brief, which involved creating an "illustrated interpretation of a musical track that is experienced by the viewer in an unconventional and pioneering way". I chose to blend the traditional media of music (vinyl records) with the modern equivalent ( MP3's). Most modern records come with a free piece of card carrying a code for a free MP3 version of the album, these are just small pieces of card however and i wanted to change that. My idea revolves around the idea of obtaining the MP3 code in an interactive way through illustration. I chose the band The Horrors as they convey the spirit of my approach blending old sounds with the new. The two songs i picked were 'Jack the Ripper' and 'Sheena is a Parasite' both of their first album. I also made a prototype based on the Best Coast song, 'Sun was high (So was I)'.
  • Best Coast 'Sun was high (So was I)' code wheel
  • 'Jack The Ripper' code wheel
  • Match the faces to find Jack and get the MP3 code.
  • 'Sheena Is A Parasite' code wheel
  • Find all the parasites a host to get the MP3 code.