Design Matters.
It does. Especially when creating a unique design for Computer Arts' inside cover...
It does. Especially when creating a unique design for Computer Arts' inside cover...
We were approached by Computer Arts to give a unique take on their tagline 'Design Matters' to go inside the magazine front cover.
We started off with a sketch, taking the geometric forms and patterns from our Sugary Death Machine animation, but then needed something denser for the type to pop out of - something solid, without the photographic element. The type is very clean so we could go for really bold colours & just enjoy filling the space with a variety of strong, graphic shapes.
This piece was strongly influenced by the sculptures of the amazing New York artist Rodney Alan Greenblat, with a bit of Hiroshi Yoshii thrown in.
Finger Industries 'Design Matters' logo © Finger Industries 2013
For the full Computer Arts story and interview with Finger Industries click here.
Represented by Trayler & Trayler, London UK.
Follow us on Twitter @Fingerindust or 'Like' us on Facebook here.
Design Matters Wireframe
Design Matters Depth Render
Finger Industries 'Design Matters' logo © Finger Industries 2013
For the full Computer Arts story and interview with Finger Industries click here.
Both represented by Trayler & Trayler, London UK.
Follow us on Twitter @Fingerindust or 'Like' us on Facebook here.
For the full Computer Arts story and interview with Finger Industries click here.
Both represented by Trayler & Trayler, London UK.
Follow us on Twitter @Fingerindust or 'Like' us on Facebook here.
